TY  - BOOK
AU  - Aspley, John Cameron
AU  - Ovid Riso
TI  - Dartnell sales promotion handbook/5e
U1  - 658.81 
PY  - 1966///
CY  - Chicago
PB  - The Dartnell Corporation
KW  -  Business development
KW  - Sales promotion
KW  - Consumer advertising
N1  - Includes Index
ER  -