Risley, George <br/><br/>
Modern industrial marketing 

 - New York  Mc Graw Hill  1972 
 - xiv,363p. 
<br/><br/><label>ISBN: </label>0070529418 
<br/><br/><label>Subjects--Index Terms: </label>Marketing management  
<br/><br/><label>Dewey Class. No.: </label>658.8  / RIS