TY  - BOOK
AU  - Shaw, Steven J. ...[et al.]
AU  - Willenbarg, John F.
AU  - Stanely, richard E.
TI  - Marketing management strategy: cases and problems
U1  - 658.401 2 
PY  - 1980///
CY  - Bombay
PB  - D.B Tara porevara sons &company
ER  -