Gumpert, David E. <br/><br/>
Marketing renaissance 

 - New york  John wiley & sons   1985 
 - 578p 
 - Haward business review executive book series .
<br/><br/><label>Subjects--Index Terms: </label>Marketing renaissamce 
<br/><br/><label>Dewey Class. No.: </label>658.8  / GUM