TY  - BOOK
AU  - Southgate, Paul
TI  - Total branding by design: how to make your brand's packaging more effective
SN  - 0749408677
U1  - 628.827 
PY  - 1994///
CY  - New York
PB  - Kogan page
KW  - Total branding
N1  - X:513 Ob M98 N4
ER  -