TY  - BOOK
AU  - Ries, A.I.
TI  - The 22 immutable laws of marketing in Asia
U1  - 658.8 
PY  - 2003///
CY  - Singapore
PB  - John Wiley and Sons
KW  - Marketing
KW  - Distribution- Economics
KW  - Merchandising
KW  - Direct selling
KW  - Farm- produce
N1  - School of Management Studies
ER  -