TY  - BOOK
AU  - Zikmund, William G.
TI  - Marketing
U1  - 658.8 
PY  - 2001///
CY  - United Kingdom
PB  - Thomson
KW  - E-commerce
KW  - Distribution- Economics
KW  - Merchandising
KW  - Marketing
KW  - Direct selling
KW  - Farm- produce
N1  - School of Management Studies
ER  -