TY  - BOOK
AU  - Paliwoda, Stanley J.
TI  - Essence of international marketing
SN  - 8120309138
U1  - 658.8 
PY  - 1996///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - International Marketing
N1  - School of Management Studies- Commerce
ER  -