Sinha, J.C. <br/><br/>
Principles of marketing and sales management/8e 

 - 8th ed.  
 - New Delhi  R. Chand & Company  1977 
 - vii, 320p. 
<br/><br/><label>Subjects--Index Terms: </label>Marketing management Sales management 
<br/><br/><label>Dewey Class. No.: </label>658.8  / SIN