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1.
Marketing research: fundamentals and dynamics by
  • Zaltman, Gerald []
  • Burger, Philip C
Edition:
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Publication details: Illinois Dryden Press 1975
Availability: Items available for loan: University Library (1)Call number: 658.8.012 ZAL.

2.
Marketing research by
  • Zaltman, Gerald
  • Day, George S
  • Burger, Philip C
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Availability: Items available for loan: (1).

3.
Assessment of managers an international comparison by
  • Bass, Bernard M
  • Burger, Philip C
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NewYork Free Press 1979
Availability: Items available for loan: School of Management Studies (2)Call number: 658.42 BAS, ... Items available for reference: School of Management Studies: Not for loan (1)Call number: 658.42 BAS.

4.
Marketing research by
  • Zaltman, Gerald
  • Day, George S
  • Burger, Philip C
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Availability: No items available.

5.
Assessment of managers an international comparison by
  • Bass, Bernard M
  • Burger, Philip C
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NewYork Free Press 1979
Availability: No items available.

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University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India