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1.
Analysis and interpretation in qualitative market research by
  • Ereaut, Gill []
Edition:
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Publication details: London Sage Publications 2002
Availability: Items available for reference: University Library: Not for loan (1)Call number: 658.8.012.1 IMM.4.

2.
Interviewing groups and individuals in qualitative market research by
  • Chrzanowska, Joanna []
Edition:
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Publication details: London Sage Publications 2002
Availability: Items available for reference: University Library: Not for loan (1)Call number: 658.8.012.1 IMM.2.

3.
Methods beyond interviewing in qualitative market research by
  • Desai, Philly []
Edition:
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Publication details: London Sage Publications 2002
Availability: Items available for reference: University Library: Not for loan (1)Call number: 658.8.012.1 IMM.3.

4.
Developing brands with qualitative market research by
  • Chandler, Jon []
  • Owen, Mike
Edition:
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Publication details: London Sage Publications 2002
Availability: Items available for reference: University Library: Not for loan (1)Call number: 658.8.012.1 IMM.5.

5.
Developing advertising with qualitative market research by
  • Wardle, Judith []
Edition:
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Publication details: London Sage Publications 2002
Availability: Items available for reference: University Library: Not for loan (1)Call number: 658.8.012.1 IMM.6.

6.
Delivering results in qualitative market research by
  • Lillis, Geraldine []
Edition:
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Publication details: London Sage Publications 2002
Availability: Items available for reference: University Library: Not for loan (1)Call number: 658.8.012.1 IMM.7.

7.
introduction to qualitative market research by
  • Imms, Mike []
  • Ereaut, Gill
Edition:
Material type: Text Text; Format: large print ; Nature of contents: biography; Literary form: Not fiction ; Audience: Juvenile;
Publication details: London Sage Publications 2002
Availability: Items available for reference: University Library: Not for loan (1)Call number: 658.8.012.1 IMM.1.

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University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India