000 00390nam a22001337a 4500
005 20151215125751.0
008 100120t xxu||||| |||| 00| 0 eng d
082 _a658.830 5
_bJMR
100 _aChurchili , Gilbert A
_eEditor
_922054
245 _aJournal of marketing research
942 _cBV
260 _bAmerican marketing association
_c1981
_aNew York
500 _avol; xviii(no;1-4)
999 _c109170
_d109170