000 00391nam a2200169 a 4500
005 20151215125813.0
008 960221s1955 dcuabcdjdbkoqu001 0deng d
100 _aCravens, David W.
_9589
245 _aStrategic marketing
250 _a5th ed.
300 _axviii, 670p.
653 _a
700 _aChaudhary, A.K.
_9881
942 _cBK
260 _bIrwin
_c1997
003 ViArRB
999 _c109432
_d109432