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082 _a659.100 5
_bAM
100 _aMetre, Anil
_eeditor
_915312
245 _aAdvertising and marketing
653 _aBound volume
942 _cBV
260 _aNew Delhi
_bSpectrum
_c2000
500 _aVol.11 (19-24) Vol.12 (1-2)
999 _c110004
_d110004