000 00559nam a22001937a 4500
005 20151215130239.0
008 100422t xxu||||| |||| 00| 0 eng d
020 _a9788131728147
082 _a658.848
_bHOL
100 _aHollensen, Svend
_918795
245 _aGlobal marketing
_ba decision oriented approach/4e
250 _a4th ed.
260 _aNew Delhi
_bPearson
_c2010
300 _axxxix, 753p.
500 _aIncludes index
653 _aGlobal marketing
_aInternationalization theories
700 _aBanerjee, Madhumita
_918794
942 _cBB
999 _c113977
_d113977