000 | 00582cam a22001934a 4500 | ||
---|---|---|---|
005 | 20151215130424.0 | ||
008 | 110819s2011 caua b 001 0 eng | ||
082 | 0 | 0 |
_a658.84 _bLEE |
100 | 1 |
_aLee, Nancy, _923265 |
|
245 | 1 | 0 |
_aSocial marketing _binfluencing behaviors for good/4e _cNancy R. Lee, Philip Kotler. |
250 | _a4th ed. | ||
300 |
_axi, 502 p. : _ecd rom |
||
653 | _aSocial marketing | ||
653 | _aBehavior modification | ||
700 | 1 | _aKotler, Philip. | |
942 | _cBK | ||
260 |
_aThousand Oaks, Calif _bSAGE Publications, _cc2011. |
||
020 | _a9788132110200 | ||
999 |
_c116538 _d116538 |