000 | 00499nam a22001937a 4500 | ||
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999 |
_c300931 _d300931 |
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005 | 20220519132902.0 | ||
008 | 210226b xxu||||| |||| 00| 0 eng d | ||
020 | _a9780815382508 | ||
041 | _aeng | ||
082 |
_a659.1 _bROD |
||
245 |
_aAdvertising theory _cedited by Shelly Roders |
||
250 | _a2nd ed. | ||
260 |
_aOxon _bRoutledge _c2019 |
||
300 | _axx, 548p. | ||
490 | _aRoutlegde Communication Series | ||
650 |
_aAdvertising _91816 |
||
700 |
_aEsther Thorson _94963 |
||
942 | _cBK |