000 00431nam a2200157 a 4500
005 20220519133948.0
008 960221s1955 dcuabcdjdbkoqu001 0deng d
082 _a658.834 2
_bHOW
100 _aHoward, John A.
_97372
245 _aMarketing, executive and buyer behaviour
300 _axi, 218p.
653 _a Consumer behavior
_aMarketing
942 _cBK
260 _bColombia University press
_c1963
_aNew York
003 ViArRB
999 _c302208
_d302208