| 000 | 00605nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | adlib96000001 | ||
| 003 | ViArRB | ||
| 005 | 20220519134508.0 | ||
| 008 | 960221s1955 dcuabcdjdbkoqu001 0deng d | ||
| 020 | _a | ||
| 022 | _a | ||
| 040 | _aAdlib | ||
| 082 | _a658.827 | ||
| 245 | _a Brand portfolio strategy: creating relevance, differentiation, energy, leverage and clarity | ||
| 250 | _a | ||
| 260 |
_aNew York, _bFree Press, _c2004 |
||
| 300 |
_a348p., _b, _cBook |
||
| 500 | _a | ||
| 653 |
_aBrand management _aBrand management |
||
| 100 | _aAaker, David A. | ||
| 700 |
_a _a |
||
| 942 | _cBK | ||
| 999 |
_c303883 _d303883 |
||