000 00331nam a22001337a 4500
005 20220519142907.0
008 091230t xxu||||| |||| 00| 0 eng d
082 _a659.109 54
_bMOO
100 _aMoorthi, Y L R
_9741
245 _aBrand management
_bthe Indian context
260 _bVikas
_c1999
300 _axi, 371p.
942 _cBB
999 _c317706
_d317706