000 | 00559nam a22001697a 4500 | ||
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005 | 20220519144936.0 | ||
008 | 100311t xxu||||| |||| 00| 0 eng d | ||
020 | _a8123702568 | ||
082 |
_a658.83 _bMAL |
||
100 |
_aMalhotra, Naresh K _91090 |
||
245 |
_aMarketing Research/4e _ban applied orientations |
||
250 | _a4th ed. | ||
260 |
_bPearson education _c2004 _aNew Delhi |
||
300 | _axviii,713p. | ||
653 |
_aIntroduction and early phases of marketing research _aResearch design formulations _aData collection , analysis and reporting |
||
942 | _cBB | ||
999 |
_c323377 _d323377 |