| 000 | 00539nam a22001697a 4500 | ||
|---|---|---|---|
| 005 | 20220519145108.0 | ||
| 008 | 100323t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788175542006 | ||
| 082 |
_a658.827 _bRAN |
||
| 100 |
_aRandall, Geoffrey _917503 |
||
| 245 |
_aBranding/2e _ba practical guide to planning your strategy |
||
| 250 | _a2nd ed. | ||
| 260 |
_aNew Delhi _bKogan page _c2004 |
||
| 300 | _avii,184p. | ||
| 653 |
_aChallenges to brands _aThe value of brands _aBrand plan _aConsumer and brands _aE-commerce and brands |
||
| 942 | _cBB | ||
| 999 |
_c323858 _d323858 |
||