| 000 | 00584nam a22001697a 4500 | ||
|---|---|---|---|
| 005 | 20220519145152.0 | ||
| 008 | 100326t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788120328068 | ||
| 082 |
_a658.8 _bBES |
||
| 100 |
_aBest,Roger J _917327 |
||
| 245 |
_aMarket-based Management/4e. _bstrategies for growing customer value and profitability |
||
| 250 | _a4th ed. | ||
| 260 |
_bPHI _c2005 _aDelhi |
||
| 300 | _axix,506p. | ||
| 653 |
_aMarketing orientation and performance _aMarket analysis _aMarketing mix strategies _aStrategic marketing _aMarketing plans and performance |
||
| 942 | _cBB | ||
| 999 |
_c324063 _d324063 |
||