000 00641nam a22001817a 4500
005 20220519145238.0
008 100330t xxu||||| |||| 00| 0 eng d
020 _a9789812548719
082 _a658.83
_bCHU
100 _aChurchill, Gilbert.A.
_9400
245 _aMarketing research/8e
250 _a8th ed
260 _bThomson
_c2002
_aSingapore
300 _axxvi,1006p.
653 _aDetermine research design
_aSample design and data collection
_aAnalysis and interpretation of data
_aDesign data- collection methods and forms
_aMarketing research ,the research process and problem definition
700 _aLacobucci, Dawn
942 _cBB
999 _c324295
_d324295