| 000 | 00631nam a22001937a 4500 | ||
|---|---|---|---|
| 005 | 20220519151111.0 | ||
| 008 | 190401b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9789351502487 | ||
| 082 |
_a658.83 _bKUM |
||
| 100 |
_aKumar, V. _eAuthor |
||
| 245 |
_aMarketing research: a global outlook _cKumar, V. |
||
| 260 |
_aNew Delhi _bSage _c2015 |
||
| 300 |
_bXXVII, 517+10p. _cBook |
||
| 653 | _aMarketing research- nature- scope- design- process- case studies | ||
| 653 | _aGlobal marketing research- future directions | ||
| 653 | _aData analysis- research reporting | ||
| 653 | _aMarketing research approaches | ||
| 942 | _cBK | ||
| 999 |
_c329695 _d329695 |
||