000 00634nam a22002177a 4500
005 20220519151116.0
008 190403b xxu||||| |||| 00| 0 eng d
020 _a9789332535572
082 _a658.83
_bWIL
100 _aWilson, Alan
_eAuthor
245 _aMarketing research: an integrated approach/ 3e.
_cWilson, Alan
250 _a3rd ed.
260 _aUttarpradesh
_bPearson
_c2014
300 _axxii, 410p.
_cBook
653 _aMarketing research
653 _aCustomer databases
653 _aQualitative data
_acollecting
_aanalysing
653 _aQuestionnaire- design
653 _aResearch results
942 _cBK
999 _c329718
_d329718