000 | 00525cam a2200193 a 4500 | ||
---|---|---|---|
020 | _a9780199556601 (pbk.) | ||
020 | _a0199556601 (pbk.) | ||
082 | 0 | 0 |
_a658.8 _bWES |
100 | 1 | _aWest, Douglas C. | |
245 | 1 | 0 | _aStrategic marketing : creating competitive advantage. |
250 | _a2nd ed. | ||
260 |
_aOxford ; _aNew York : _bOxford University Press, _c2010. |
||
300 |
_axxvi, 585 p. : _bcol. ill. ; |
||
650 | 0 | _aMarketing | |
650 | 0 | _aMarketing | |
700 | 1 | _aFord, John B. | |
700 | 1 | _aIbrahim, Essam. | |
942 | _cBK | ||
999 |
_c341926 _d341926 |