000 01121nam a22002777a 4500
020 _a978-1-4522-4141-8
082 _a070.3
_bGER
100 _aGershon, Richard A.
245 _aDigital Media and Innovation: Management and design Strategies in Communication
260 _aLos Angeles:
_bSage,
_c2017.
300 _axvi, 261p.
650 _a1. Innovation and the Power of a Good Idea
650 _a2. Business Model Innovation
650 _a3. Product Innovation and design
650 _a4. Business Process Innovation
650 _a5. Business and Innovation Failure
650 _a6. The Diffusion of Innovation Revisited: Product Launch Strategy in the Digital Age
650 _a7. The Intelligent Network: Information and Communication Design Priciples
650 _a8. Digital Media and Innovation I:Interactivity, Virtual Communication, Internet Search
650 _a9. Digital Media and Innovation II: Personalization, Mobility
650 _a10. Smart Cities and the Common Good
650 _a11. Facebook
650 _a12. Digital News Reporting
650 _a13. Hacker Culture
942 _cBK
999 _c344448
_d344448