000 00437cam a22001458a 4500
020 _a9781848211049
082 0 0 _a658.8
_bCOR
100 1 _aCorsi, Patrick.
245 1 4 _aThe marketing of technology intensive products and services : driving innovations for non-marketers.
260 _aLondon :
_bISTE ;
_aHoboken, NJ :
_bWiley,
_c2008.
300 _ap. cm.
650 0 _aHigh-technology industries
700 1 _aDulieu, Mike.
942 _cBK
999 _c345762
_d345762