000 | 00696nam a2200241 a 4500 | ||
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001 | adlib96000001 | ||
003 | ViArRB | ||
005 | 20151026132007.0 | ||
008 | 960221s1955 dcuabcdjdbkoqu001 0deng d | ||
020 | _a1-57851-826-1 | ||
022 | _a | ||
040 | _aAdlib | ||
082 | _a658.8.013 | ||
245 | _aHow customers think: essential insights into the mind of the market | ||
250 | _a | ||
260 |
_aBoston _bHarward Business School Press _c2003 |
||
300 |
_axxii, 321p. _c |
||
500 | _a | ||
100 |
_aZaltman, Gerald _e |
||
700 |
_a _a |
||
942 | _cBK | ||
653 |
_aConsumer behaviour- psychological aspects _aConsumers- psychology _aMarketing- psychological aspects _aCreative thinking |
||
999 |
_c39736 _d39736 |