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| 001 | adlib96000001 | ||
| 003 | ViArRB | ||
| 005 | 20151026132326.0 | ||
| 008 | 960221s1955 dcuabcdjdbkoqu001 0deng d | ||
| 020 | _a9780749444037 | ||
| 022 | _a | ||
| 040 | _aAdlib | ||
| 082 | _a658.626 | ||
| 245 | _aMedia monoliths : how great media brands thrive and survive | ||
| 250 | _a | ||
| 260 |
_aLondon _bKogan Page _c2005 |
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| 300 |
_aviii, 261p _c |
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| 500 | _a | ||
| 100 |
_aTungate, Mark _e |
||
| 700 |
_a _a |
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| 942 | _cBK | ||
| 653 |
_aBrand name products _aMass media-economic aspects |
||
| 999 |
_c46307 _d46307 |
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