000			00458nam a2200181 a 4500
005			20151215124737.0
008			960221s1955 dcuabcdjdbkoqu001 0deng d
082			_a658.82 _bBOY
100			_aBoyd, Harper W.
245			_aPromotion _ba behavioral view
300			_c _a115p
653			_a Marketing management
700			_aLevy, Sidney J. _97909
942			_cBK
260			_aNew Jersey _bPrentice Hall _c1967
500			_aX:51 K717
003			ViArRB
999			_c90943 _d90943