000 00464nam a2200181 a 4500
005 20151215124743.0
008 960221s1955 dcuabcdjdbkoqu001 0deng d
020 _a0444863699
082 _a658.802
_bZOL.18
100 _aZoltners, A. A.
_97910
245 _aMarketing planning models
260 _c1982
_aNew York
_bNorth-Holland
300 _aix, 276p.
500 _aVol: 18
653 _a Marketing
_aProduct planning model
942 _cBK
003 ViArRB
999 _c91146
_d91146