000 00554nam a22001817a 4500
005 20151215125013.0
008 091013t xxu||||| |||| 00| 0 eng d
082 _a658.8
_bMIC
100 _aMichel, Daniel
_93856
245 _aBusiness to business marketing
_bstrategies and implementation
300 _axviii, 469p.
653 _aIndustrial marketing
653 _aManagement marketing planning
942 _cBK
260 _aNew York
_bPalgrave Macmillan
_c2003
500 _aIncludes bibliographical references and index
020 _a0333921941
999 _c95779
_d95779