Advertising and IMC;
Moriarty, Sandra
Advertising and IMC; Principles and practice - 10ed - New Delhi Pearson 2016 - 668p.
9789332574144
IMC Advertising Brand communication Media
659.1 / MOR
Advertising and IMC; Principles and practice - 10ed - New Delhi Pearson 2016 - 668p.
9789332574144
IMC Advertising Brand communication Media
659.1 / MOR