Marketing management
Kotler, Philip
Marketing management analysis, planning and control/5e - 5th ed. - Prentice-Hall of India 1987 - xxi, 792p.
0876923546
Market segmentation Masrketing research
658.5 / KOT
Marketing management analysis, planning and control/5e - 5th ed. - Prentice-Hall of India 1987 - xxi, 792p.
0876923546
Market segmentation Masrketing research
658.5 / KOT