MARC details
000 -LEADER |
fixed length control field |
01121nam a22002777a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
978-1-4522-4141-8 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
070.3 |
Item number |
GER |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Gershon, Richard A. |
245 ## - TITLE STATEMENT |
Title |
Digital Media and Innovation: Management and design Strategies in Communication |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Los Angeles: |
Name of publisher, distributor, etc. |
Sage, |
Date of publication, distribution, etc. |
2017. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvi, 261p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
1. Innovation and the Power of a Good Idea |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
2. Business Model Innovation |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
3. Product Innovation and design |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
4. Business Process Innovation |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
5. Business and Innovation Failure |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
6. The Diffusion of Innovation Revisited: Product Launch Strategy in the Digital Age |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
7. The Intelligent Network: Information and Communication Design Priciples |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
8. Digital Media and Innovation I:Interactivity, Virtual Communication, Internet Search |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
9. Digital Media and Innovation II: Personalization, Mobility |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
10. Smart Cities and the Common Good |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
11. Facebook |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
12. Digital News Reporting |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
13. Hacker Culture |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |