Marketing accountablity how to measure marketing effectiveness
Material type:
TextPublication details: London Kogan Page 2009Description: viii, 293pISBN: - 9780749453862
- 658.83 MCD
| Item type | Current library | Call number | Status | Date due | Barcode |
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School of Management Studies General Stacks | 658.83 MCD (Browse shelf(Opens below)) | Available | SMS024534 |
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| 658.83 MAL/E;2 Essentials of marketing research | 658.83 MAL/E;3 Essentials of marketing research | 658.83 MCA Choice models for buyer behaviour | 658.83 MCD Marketing accountablity | 658.83 MIS Modern marketing research | 658.83 MIS Modern marketing research | 658.83 MOU Applied marketing research |

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