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Basic Marketing a managerial approach/6e

By:

Mc Carthy, E.J

Material type: Text

Text

TextPublication details: Ontario Richard D Irwin 1978Edition: 6th edDescription: xix, 767pISBN:

0256020485

Subject(s):

Marketing

DDC classification:

658.8 MCC

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University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India