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Blue ocean strategy: how to create uncontested market space and make the competition irrelevant
Material type:
TextPublication details: Boston Harvard Business School Press 2005 Description: xv, 240pISBN: - 1-59139-619-0
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University Library | 658.624 KIM (Browse shelf(Opens below)) | Available | 00055862 |
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| 658.62.018.2(031) ENC.7 Encyclopaedia of Total Quality Management | 658:624 (73) FRE R Hand Book of Construction Management and Organisation | 658:624 GOL Construction management: | 658.624 KIM Blue ocean strategy: | 658.626 ADA Brand simple: how the best brands keep it simple and succeed | 658.626 CHA Brand rewired: | 658.626 CHE Understanding brands |
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