Basic marketing research: using microsoft excel data analysis

By: Contributor(s): Material type: TextTextPublication details: Australia ; Mason, OH : South-Western/Cengage Learning, c2010.Edition: 3th edDescription: xxii, 391 p. : illISBN:
  • 978013507822
  • 0135078229
Subject(s): DDC classification:
  • 658.8:001.891 BUR
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Includes access code for free 4 month subscription to InfoTrac college edition, the online library (http://www.qualtrics.com/basic).

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