Marketing orientation of small firms - a study with reference to Trivandrum district

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Material type: TextTextPublication details: Kochi School of Management Studies, CUSAT 1998Edition: Description: 277pISBN:
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Subject(s): DDC classification:
  • 658.8:334.746.4
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University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India