How customers think: essential insights into the mind of the market
Material type: TextPublication details: Boston Harward Business School Press 2003Edition: Description: xxii, 321pISBN:- 1-57851-826-1
- 658.8.013
Item type | Current library | Call number | Status | Date due | Barcode |
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Books | University Library | 658.8.013 ZAL (Browse shelf(Opens below)) | Available | 00050897 |
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658.8.012(540) MEH Indian consumers: studies and cases for marketing decisions | 658.8.013 GRA Critical thinking in consumer behavior: cases and experimental exercises | 658.8.013 REY Consumer behavior | 658.8.013 ZAL How customers think: essential insights into the mind of the market | 658.8.013(540) MAH Consumer behaviour in India : | 658.8.013(540) SIR consumer in the north-east: new vistas for marketing | 658.801(54) MAM Principles and practice of marketing in India |
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