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Blue ocean strategy: how to create uncontested market space and make the competition irrelevant

By: Contributor(s): Material type: TextTextPublication details: Boston Harvard Business School Press 2005Edition: Description: xv, 240pISBN:
  • 1-59139-619-0
ISSN:
Subject(s): DDC classification:
  • 658.8
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Item type Current library Call number Status Date due Barcode
Books Books University Library 658.8 KIM (Browse shelf(Opens below)) Available G0008682

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University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India